As part of the Open Government initiative, public higher education institutions are encouraged to strengthen transparency and accessibility of information, particularly regarding educational opportunities and public services. Through an online and radio-based Open House Day, SPAMAST can effectively disseminate information about its academic programs, admission procedures, scholarships, and student support services to prospective students, parents, and communities, especially those with limited access to campus visits. The activity aims to provide clear, accessible, and inclusive information that will guide students in making informed educational decisions while promoting equitable access to quality higher education.